I have come across several advertisement placed by fellow Nigerian claiming they can make Nigerians rich through Google Adsense. Some of the adverts go this way
- Make money online while you sleep ….
- Many Nigerians are making thousands of dollars from Google Adsense e.t.c
The advertisers promises to perform the magic once their special packages (ready-made “Adsense-ready-blogs”, auto-blogging softwares, e.t.c) are purchased. The price ranges from N5,000 to N10,000 (about $40 – $80).
I get amused and angry when I read such claims. Of course I do a quick check on the website of such advertiser . Too many of them have details similar to the following:
- Web Address – xyz.blogspot.com (free hosting, while earning thousands of dollars per month, I am skeptical!)
- Site Traffic – XXX (some make the grave mistake of displaying traffic details on their website – less than 1,000 visitors!)
- Website Popularity – Google PR – Unranked Alexa Rank – x,xxx,xxx (so where are the visitors clicking on the adsense advert to generate the $x,xxx they claim). They must be telling lies 🙁
Enough of the report, What is Google Adsense? Is it an Income Earning Opportunity for Online Entreprenuers, Nigerians inclusive?
What is Google Adsense?
Google Adsense is a PPC (pay-per-click) advertising program owned by Google Inc. to use it, you need to open an account with Google online. After that, you will be given a unique code to paste into pages on your website (the steps are quite simple). Once you do that Google will start displaying Adsense adverts on your site.
Can you make income online via Google Adsense Program?
Yes, anyone can use the program, once you register with Google. Whenever a visitor to your site clicks on any of the links displayed by Google Adsense, you earn money! (Hey that means those advertisers are right! Just wait until you finish the article)
What do you require to achieve success with Google Adsense?
Essentially, good traffic is what you need. The more good traffic (not junk traffic) you get to your website or blog, the more money you will make with Google Adsense. Getting good traffic of course requires good content. (This is where a lot of Nigerian Online Entreprenuers are missing the point. And that is what the scammers exploit). If you simply open several blogs and paste articles copied from other websites into those blogs, you will not have good traffic. Most of the visitors to the site will be disappointed and will never return to your site. (That is bad for any online Entrepreneur).
However, beside getting good traffic, there are tips for optimizing the use of Google Adsense on a website or blog. I will write an article on this later.
How long will it take to start earning income from Google Adsense?
You can actually start earning the very first day you join. (Hey that is another proof that their claim is true! I told you to wait until you finish the article do not jump to conclusions) However, how much you earn is another issue. I can honesty tell you that you CANNOT earn $1,000 the first month if you are truly a Newbie Online Entreprenuer (except you are famous like W. Oprah, and you have a lot of fan who adores you). Your earnings might be less than $1 (yes, less than one US dollar).
That is not meant to discourage you from the program, just to prepare your mind for reality. There are webmasters earning over $10,000 per month. (But they did not get there overnight).
There are tips for maximizing Google Adsense income but that is a topic for another post.
Conclusion – Google Adsense is a good income earner that any Nigerian Online Entrepreneur can use. The basic requirement is that your blogs and websites should consist of good and useful articles that help people in some way. (Make your research well before you part with your hard-earned money for a junk “Get Rich Quick” package. A sure success principle is GIVE and you shall be GIVEN. Do not assume that your site visitors are dummies. If you provide junk or stolen content, you will be the loser at the end. See you at the top ;-).